Make the right decisions today, and secure your company’s future.
Three integrated areas of expertise for a complete, sustainable transformation.
Competitive Analysis
Stay ahead by analyzing your competitors’ products and understanding their technical choices.
Operational Performance
We support you in improving
the efficiency of your activities with an
effective, robust, and agile organization.
Innovation Management
Structure and accelerate your projects
methodically to ensure you achieve your objectives and adapt to market expectations.
OUR MISSION
We advise companies on strategic, organizational, and development decisions, with a focus on the long term. We believe that true competitiveness is not based solely on costs, but on the ability to create real value, organize flexibly and robustly, and innovate methodically.
Our mission is to provide expertise, proven methods, and practical support. We help our clients clarify their challenges, structure their projects, and transform their ideas into concrete actions that create value. Our role is to identify, consolidate, and sustain the factors that will ensure your relevance tomorrow.

COMPETITIVE ANALYSIS
Stay ahead by analyzing market trends and identifying areas for improvement.
Market screening – Trade Shows Coverage – Press Release Collection
Analyze and understand the landscape of your industry by identifying emerging trends and technologies.
Adapt your strategy to stay ahead and ensure your business remains relevant in an evolving market.
Our team covers international trade shows and gathers information to provide you with the latest insights to help you stay ahead of the competition.
Hardware Analysis
Dive deep into your competitors’ products with a thorough analysis that covers all critical aspects from design and materials selection to weight, manufacturing techniques, and technologies.
Our comprehensive data collection includes 3D scanning, teardown, electronics, perceived quality assessment, and materials analysis.
In addition, our customizable Bill of Materials (BOM) helps you explore the data the way you want.
This comprehensive approach gives you a complete picture of your competitors’ products, allowing you to refine your own strategy and stay competitive in the market.
Cost calculations and CO2 footprint
We provide a detailed view of product costs based on industry best practices (should cost analysis).
Identify best practices, optimization levers, and improvement opportunities to reduce your costs and CO2 footprint.
Consult data on any device
We offer a complete data access solution that enables our customers to easily access information, whether through an intuitive web platform, traditional tools such as email and links, or a native application for the best possible experience.
Our secure infrastructure makes it easy for you to access our data, while giving you complete flexibility in the way we deliver it to you.
You can choose the method that suits you best for consulting, analyzing and exploiting our data, wherever you are.
You have development projects or simply get comprehensive insight into your competitors’ practices and industry best practices ?

OPERATIONAL PERFORMANCE
We support you in improving
the efficiency of your activities with an
effective, robust, and agile organization.
We support companies in analyzing and improving their performance in ten key areas:
360 Diagnosis
Digitalization
Quality Management
Project Development
Improving Flexibility
Dashboarding
Team Training
Organization
Risks Mitigation
Change Management
A simple and effective method:
- Targeted analysis focused on your issues
- Pragmatic recommendations
- On-site support alongside your teams
- Measurable results, both short- and long-term
You know you need to take action, but you lack the time or perspective to structure your approach?
We help you see clearly, make decisions, and implement them.

INNOVATION MANAGEMENT
Innovate with purpose, method, and impact.
Innovation and development are not about ideas, but about direction, structure, and execution. We are involved throughout the entire development cycle — from the leader’s vision to execution in the field.
Business Plan
Funding Strategies
Roadmap Development
Ideation
Value Analysis
Intrapreneurship
Culture of Innovation
Time-to-Market
Cross-Functional Collaboration
Our approach :
- A business-first approach
- An agile yet structured and disciplined methodology
- Practical tools to frame, prioritize, and manage execution
- Close, hands-on support tailored to team dynamics
Do you have ideas, projects, or a desire to innovate, but everything still needs to be worked out?
Are you looking to combine innovation and performance?

WHY CHOOSE US
EXPERIENCE
We have more than 15 years of experience in competitive intelligence in various sectors (Mobility, appliances, agriculture, construction).
LONG STANDING RELATIONSHIPS
Trust is the foundation of every relationship. We earn our clients’ trust through consistent delivery of superior service and intelligent, personal interaction.
COMMITMENT ON QUALITY
We are committed to quality and concrete actions. This means that we always deliver solutions in a professional and practical way.
TAILORED METHODOLOGY
Our approach is entirely customized, built around your needs and business context.
Contact

Z.A. Créapole – Route d’Hirson
02140 VERVINS (FRANCE)
Email : contact@good2last.com
Phone : +33 (0)3 23 58 30 59
Via our form :
FAQ
What is your area of operation?
Our engineering and management consulting firm is based in Vervins in the Aisne department. We mainly operate in the Hauts-de-France, Paris Region, Normandy, and Grand-Est regions, covering the following departments: Aisne, Somme, Oise, Nord, Pas-de-Calais, Marne, Ardennes, Meuse, Aube, Seine-Maritime, Eure, and the entire Île-de-France region.
For our competitive analysis and benchmarking services, we operate internationally. Depending on your needs, we carry out projects at our premises or directly at your sites.
How much should you budget for?
Since every consulting project is unique, we provide a customized quote tailored to your specific needs and budget. This tailored approach allows us to adjust our proposal to your financial constraints while ensuring the quality of our support.
For our regular customers who receive ongoing support, we offer preferential commercial terms in recognition of their loyalty.
What kind of companies do you work for?
We support all types of organizations: startups, growing SMEs, mid-sized companies, and large corporations, regardless of your industry. Our methods are tailored to your size and organizational maturity.
Do you offer a free initial consultation?
Yes, our initial consultation and assessment are always free of charge. Our aim is to understand your challenges and evaluate our ability to support you.
How do you guarantee confidentiality?
Confidentiality is a fundamental pillar of our code of ethics. We sign a non-disclosure agreement (NDA) before any exchange of sensitive information. All documents and data are stored on a secure platform that complies with current IT security standards.